Posted by Scott Bywater in Email Marketing Apr 10th, 2015

It’s easy to get impressed when somebody tells you about their
super-sized email list…

But are they all they are cracked up to be?

Or are they overrated?

Well, it depends…

You see, I recently did a JV with someone who has an email
list of over 231,000…

But just 454 clicked.

Truth is, someone with a WAY smaller list that was HOT and
QUALITY would have done way better.

One of the keys here is keeping your list qualified…

And not damaging your good subscribers with bad ones.

What do I mean by that?

Simple…

When someone first joins your email list they are at their
most qualified.

But over time, their interest naturally wanes.

Until they stop opening.

And if they stop opening, they sabotage all the rest of
your subscribers because if your open and click rate is
down…

YOU LOOK LIKE A SPAMMER

Gmail and co. look at you and say “this guy is no good”

So how do you overcome this?

I show you what to do on page 13 of this month’s More
Time at the Beach Newsletter.

Scott Bywater

Scott Bywater

Direct Response Copywriter at Copywriting That Sells
Do you want to learn the easiest way to get more customers fast? I have just completed my brand new guide "7 Ways to Get More Customers" which includes a swag of "Advertising Cheat Sheets" for getting results fast. Everything is outlined so it's as easy as 1, 2... 3. Download it for free by visiting http://adcheatsheets.com/
Scott Bywater

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