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Posted by Scott Bywater in Funnels and Launches Aug 15th, 2015 | No Comments »

One of the best things I can encourage you to do is ask “why” more… For example… Let’s say you’re cold calling all the time searching for business and you ask why… Why do I need to cold call? Because you need to get more customers and customers = money. Yeah, but why aren’t people […]

Posted by Scott Bywater in Funnels and Launches Aug 11th, 2015 | No Comments »

I saw this quote the other day, and I just had to share it with you… “People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick […]

Posted by Scott Bywater in Email Marketing, Funnels and Launches Aug 10th, 2015 | No Comments »

I thought I’d follow up on my post about seeking complexity from last week, by replying to this comment I received following my previous email from a long time subscriber (my response to follow)… “Hi Scott, are you saying that, for the sake of product differentiation and as a barrier to competition, we should build […]

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