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Posted by Scott Bywater in Lead Generation, Sales Sep 8th, 2014 | No Comments »

If you have salespeople, here’s a little tip for ya… Next time they walk away without making the sale, try… THROWING THEM UNDER THE BUS That’s right. Send out a letter which says something along the lines of… — I noticed you had a meeting with Bob / Sam / Bill / whoever. But you […]

Posted by Scott Bywater in Conversion, Lead Generation, marketing Jul 23rd, 2014 | No Comments »

Whether it’s on Facebook, Google Adwords, Newspaper ads, direct mail or any other medium… It’s one thing to get leads, but a totally different thing to get those leads to convert into sales. Sadly, many business owners only focus on getting traffic to their web site or generating leads. And forget to focus on where […]

Posted by Scott Bywater in Internet Marketing, Lead Generation Jan 21st, 2014 | No Comments »

I can remember a time when I could get Google Adwords ads for 9c a click. Of course, those days are long gone. Last time, I checked the leads were costing me $40 a pop. But I’ve recently started doing some testing with advertising on Facebook. And on Facebook, I’m pulling in leads for as […]

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