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Direct Marketing Ideas for Advertising a Small Business
The best ways to advertise a small business aren’t always conventional. In fact, sometimes “outside the box” thinking is exactly what’s required.

Posted by Scott Bywater in marketing Jun 19th, 2017 | No Comments »

One thing you’ve probably noticed over the past few years is that… THERE’S NO SHORTAGE OF CONTENT So how do you get yours to cut through when there’s been more content produced in the last handful of years than in the whole of history? The answer is – relevancy. Think about it: If you’ve got […]

Posted by Scott Bywater in marketing Jun 17th, 2017 | No Comments »

Years ago, I had a very profitable year, but it was also a very stressful year. Why? Because while I was generating a substantial amount of cashflow, I was reliant on far too few sources for it. And it made the business insecure. With this in mind, I’ve learnt to always focus on two things […]

Posted by Scott Bywater in marketing Jun 16th, 2017 | No Comments »

Imagine a turkey and a butcher. Everyday the butcher feeds the turkey. The turkey thinks the butcher is his best friend. He feeds me. He loves me. But then one day the butcher cuts the turkeys head off. The past does not always equal the future. Never forget that. And the marketing strategy that’s working […]

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