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Direct Marketing Ideas for Advertising a Small Business
The best ways to advertise a small business aren’t always conventional. In fact, sometimes “outside the box” thinking is exactly what’s required.

Posted by Scott Bywater in Business Development, Email Marketing, marketing Sep 3rd, 2018 | No Comments »

Today I wanna talk about something I learned from a guy called Marcus Sheridan who wrote the book called They Ask You Answer. Marcus’s story is based around the fact he had a swimming pool company in the middle of the GFC. A lot of swimming pool companies went out of business, and he moved […]

Posted by Scott Bywater in Business Development, Coaching, marketing Jun 28th, 2018 | No Comments »

If you’re finding something tough right now, I received a metaphor from my mindset coach the other day that might help you. He said: Most people try to bang down the door, when they have a problem. That’s really hard. Possible, but you hurt yourself a lot in the process. Instead, he said… Find the […]

The other day I had an opportunity to chat with a billion dollar CEO for a client project I am working on. And there was one thing he said in this meeting which really stood out for me. It was this: — Task orientation is a form of laziness. It’s easy to get attached and […]

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