Posted by Scott Bywater in marketing Jun 26th, 2018

The other day I had an opportunity to chat with a billion dollar
CEO for a client project I am working on.

And there was one thing he said in this meeting which really
stood out for me. It was this:

Task orientation is a form of laziness. It’s easy to get attached
and make excuses for working on the detail.

That really popped for me, because I often fall into this category.

How about you?

Are you being a “busy fool?”

Are you being lazy, when you think you’re being productive?

Scott Bywater

Scott Bywater

Direct Response Copywriter at Copywriting That Sells
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Scott Bywater

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