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Posted by Scott Bywater in Psychology Mar 17th, 2018 | No Comments »

Almost every time I have played the ‘long game’, I have won. Almost every time I have played the ‘short game’, I have lost. Very few, if any exceptions. Finally discovered this just before I hit 40. So what is the long game, and what is the short game? Here’s my definition: The long game […]

Posted by Scott Bywater in marketing, Psychology Dec 27th, 2017 | No Comments »

Christmas is a good time for pondering. And one of the best techniques I’ve found for really getting to the bottom of any problem is to ask why 5x… What do I mean by that? Simple. Here’s a breakdown of a conversation I had with someone recently. I need more customers. 1. Why don’t you […]

Posted by Scott Bywater in marketing, Personal Development, Psychology Nov 28th, 2017 | No Comments »

One of the questions I’ve been asking myself these days (as you may know, I’ve replaced reaching for social media with asking smart questions) is… What will I wish I did 10 years from now? And it’s a really powerful question because it encourages me to take a longer term view. For instance, I wrote […]

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