Posted by Scott Bywater in marketing, Sales Jun 30th, 2011

With today being the last day of the financial year, that’s exactly what’s going to happen to the special offer and your chance to get your hands on a bundle of great bonuses including Internet Marketing Secrets with James Schramko (sells for $47), Scientific Advertising by Claude Hopkins (71 page PDF) and Total Adwords Domination with Mike Rhodes (sells for $47) when you put http://www.morecustomersmadeeasy.com to the test for just $1.

But I want to make this email more than just about that.

You see, I was listening to Eben Pagan this morning talk about this book called the Attention Economy by Thomas Davenport.

And when I looked up that book, it talked about the fact to get people’s attention is getting tougher and tougher these days.

Why? Because there is apparently more information in one Sunday newspaper than was available in the world back in the 15th century. We are busy. We are time poor. And that’s why with every communication with our subscribers and customers – we need to make it valuable. We need to make it worthwhile.

The message – make sure every communication you have with your customers provides real value.

That way your message gets read.

That’s what I try to do  with every one of my emails.

So let me finish off by giving you this little gem: Imagine you’re in a meeting and it’s time to wrap things up and close the sale. What do you say? Do you get all nervous? How do you segue into the close.

I’ll give you a quick 10 word solution which will really help:

“Based on what you’ve told me, the next step is…”

Why does this work so well?

Quite simply because it acknowledges that you have listened to what has been said – and the natural inclination is to take the next step.

So let me segue into my close…

Based on what you have told me by subscribing to my newsletter and checking out my special report, the next step is getting the exact step-by-step templates you need to get more customers… using a system which makes it as easy as 1, 2, 3.

And now is the perfect time, because if you do it by midnight tonight, you’ll not only be able to get More Customers Made Easy for Just $1, you’ll also receive Internet Marketing Secrets with James Schramko (sells for $47), Scientific Advertising by Claude Hopkins (71 page PDF) and Total Adwords Domination with Mike Rhodes (sells for $47) with my compliments.

Here’s where you need to go to take advantage of this opportunity:
http://www.morecustomersmadeeasy.com.

All for now,
Scott Bywater

Scott Bywater

Scott Bywater

Direct Response Copywriter at Copywriting That Sells
Do you want to learn the easiest way to get more customers fast? I have just completed my brand new guide "7 Ways to Get More Customers" which includes a swag of "Advertising Cheat Sheets" for getting results fast. Everything is outlined so it's as easy as 1, 2... 3. Download it for free by visiting http://adcheatsheets.com/
Scott Bywater

Latest posts by Scott Bywater (see all)

Leave A Reply

Blogroll
  • Market Samurai If you want to get a top 10 ranking on google, check out this handy piece of software
Customer Policies | Privacy Policy



© Copyright Scott Bywater 2010. All rights reserved
Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.