Posted by Scott Bywater in marketing Jul 31st, 2017

Want to know the biggest sales repellent, that’ll keep away potential clients
like a shark in a swimming pool?

It’s neediness…

And that’s why, when you stop marketing it’s a double edge sword.

So the message is, whether it’s nurturing your existing clients, advertising and
promoting for new ones, whatever…

You should always be marketing.

Putting sales messages out.
Sending emails.
Dropping social media posts.
Calling clients and checking in.

Never stop marketing, because when you’ve got more opportunities you’ll be
Less needy.

Let’s crunch the numbers, assuming that a lack of neediness gives us a boost of
30% in close rate.

5 sales appointments a month x 20% close rate = 1 sale a month
15 sales appointments a month x 26% close rate = 3.9 sales a month.

Sales tripled via activity, but the lack of neediness can potentially amplify your

Scott Bywater

Scott Bywater

Direct Response Copywriter at Copywriting That Sells
Do you want to learn the easiest way to get more customers fast? I have just completed my brand new guide "7 Ways to Get More Customers" which includes a swag of "Advertising Cheat Sheets" for getting results fast. Everything is outlined so it's as easy as 1, 2... 3. Download it for free by visiting
Scott Bywater

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