Posted by Scott Bywater in marketing Sep 26th, 2012

One of my GOLD Coaching Members runs a party shop.

And like all of us, he was looking to increase his business.

He already gets a fair bit of traffic into his shop, so I was looking for ways he could get more business without having to spend money on advertising.

Once I asked him a few questions, it seemed pretty obvious.

If he could get each person to spend more money in his shop every time they came in… he would put money in his pocket without spending a cent on advertising.

So we implemented this “checklist” strategy… and he immediately started generating a 22% increase in sales.

Given that my coaching program is only $497 a month, he’s paid for the entire coaching program – forever – with this one simple concept… because he’s added well in excess of that amount to his bottom line on a monthly basis.

Here’s the thing: it’s not just about getting more customers.

There are a LOT of ways you can tweak your marketing system to create additional revenue.

So come up with a list now of strategies you can use to extract more money out of each customer – by adding greater value to the experience you offer them.

If you need some help, then join me at the next GOLD coaching Seminar in Sydney on Wednesday, 31st October… where you’ll get the opportunity to brainstorm for ideas and also learn how this “checklist” strategy may apply to your business.

Find out more about my GOLD program at:

Scott Bywater

Scott Bywater

Direct Response Copywriter at Copywriting That Sells
Do you want to learn the easiest way to get more customers fast? I have just completed my brand new guide "7 Ways to Get More Customers" which includes a swag of "Advertising Cheat Sheets" for getting results fast. Everything is outlined so it's as easy as 1, 2... 3. Download it for free by visiting
Scott Bywater

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